How We Serve Our Clients Like Royalty
From start to finish, we intentionally walk you through a step-by-step process to ensure all bases are covered when successfully executing your project. We make sure we’re doing all of the heavy lifting for you! Whether you realize it or not… that’s the whole dang point.
Our experienced team has worked together to create this seamless process for you. Here’s exactly what to expect from us during your branding and website project.
Phase One: Clarity + Impact
This first phase of the process can take anywhere from one to two months, depending on your specific needs. You’ll work alongside JoDee, our Co-CEO, and business strategy wiz, as well as with your Project Manager and Copywriter Extraordinaire.
This includes…
- Four Coaching Sessions (two with JoDee and two with your project manager)
- Brand Bible – We’ll complete a Brand Bible that will hold everything we uncovered in the four coaching sessions – your business goals, packages, process, brand voice, tone This is yours to keep!
Here’s what we’ll cover…
You, your business, and your brand must all be clear and aligned with your purpose, values, and the path to making a powerful impact. Every goal, service, new hire, and essentially every piece of your business comes back to this, so it’s essential to clarify it on all fronts.
Phase Two: Business Strategy
This phase takes about two weeks. You’ll continue to work alongside JoDee and your Project Manager.
This includes…
- Two Strategy & Clarity Sessions (one with JoDee, one with your project manager)
- High-Quality Website Content crafted with your ideal client in mind
Here’s what we’ll cover…
The strategy that started your business will not be the same strategy that takes you past the million-dollar mark. It must grow and evolve to serve you on a bigger scale ensuring that revenue and results keep up.
Phase Three: Voice + Visuals
This phase takes a total of two weeks. In this phase, you’ll be introduced to our Brand Expert and Graphic Designer, Emily. Don’t worry! Your Project Manager is also involved here — you can’t get away from them!
This includes…
- One Branding Meeting
- Logo Concepts
- Branding Document
Here’s what we’ll cover…
In order for your brand to create a meaningful connection, your voice and tone must be clear. This will allow your audience to get to know, recognize, and understand your business and brand in the exact way you want them to. If done correctly, it will reflect your personality and the values and goals that you’re striving for.
Phase Four: Digital Presence
This is where the magic happens! This phase takes about eight weeks and is when we pass your project off to our web development team to create your brand new website.
This includes…
- One final meeting to review website needs
- Website
- Website Training Videos
Here’s what we’ll be working on…
Your website and funnel should powerfully and purposefully speak to your ideal client. Their j-o-b as your online enrollment agent is to secure quality leads consistently. We’ll be pulling everything together that you’ve worked so hard on up to this point into your beautiful and powerful new website.
Phase Five: Outreach + Promotion
We want to make sure you’re set up for success. You’ll work with your Project Manager to ensure your outreach and promotion is up to par with your new website.
This includes…
- Irresistible Lead Magnet + Lead Page
This great 8-page interactive workbook follows our custom formula that is designed to create awareness, explore possible outcomes, answer any hesitations, and finally create a mini-breakthrough for your ideal client!Our team works with you to craft the right content using engaging questions, quotes, data points, graphics, and images to create a highly educational and interactive workbook that leads to a call-to-action, converting your lead to a paying client. This amazing workbook serves well as a stand-alone download and is also great for an aid when you’re hosting a workshop, sponsoring a paid event, or any time you’re speaking in front of a group no matter the size!
We go one step further and even create a perfectly paired Lead Page so you never have to lose an interested person! You can send them to your lead page, they enter their email address (lead capture), AND they are automatically invited to take the next step and apply for a call with you to explore your services.
- Three-Month Custom Content Strategy
Not sure what to say or even when or where to say it? Let us jump in and create a 90-day content strategy that will take out the uncertainty, so that you can post and share with confidence and ease.Your content strategy will help you authentically engage and show up more powerfully than ever before in your business and brand.
We will start with a one-hour strategic team meeting, where we dive in and uncover the keys that will drive the heart of your messaging, tone, and platforms. We’ll review your key story and develop the framework around that.
Here’s what we’ll cover…
The final key in scaling your business is adding strategic outbound marketing that’s sole job is to pull people toward your digital presence to build engagement and connection.
Each project is unique to you and your needs! Not all phases are included in every project, while some include all of them. From the very beginning, we determine your needs so that we can successfully and intentionally complete your project in a way that serves YOU!
It’s complex yet extremely thoughtful. The best part is that you can pay attention to the process or buckle up and enjoy the ride knowing that our team is taking care of you every step of the way. Whatever your style, we’ve got your back.